Licensing:
Posted in General on June 22, 2009 by Sourcing Product Design
Getting a manufacturer interested in your ideas can be easy if you take the right approach.
Navigating the development process that will take you from idea to distribution is critical,
Try calling companies that make products similar to those you propose to offer.
Get the company’s number from its packaging, ask for corporate headquarters, and then find out who’s in charge of marketing or sales. When you reach the right person, say you are a “product developer with a great idea,I never use the word ‘inventor’ because people have strange ideas about inventors, You’ll have five seconds to make your pitch. Do it in a way that emphasizes your product’s benefits and makes the company want to see it.

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